Neiman Marcus recently celebrated the 30th Anniversary of its InCircle loyalty program with an evening of fashion, cocktails and LIVE art by local artist Amy Kaufman. Amy wowed the crowd with the artful strokes of her brush, while cocktails were served in this season's favorite color: pink.
Style Profile: Marissa from The Well Appointed Catwalk
Marissa is one of the first bloggers I met after moving to Boston, when we were invited to Breakfast at Tiffany's.
Style Profile: Alaina from So Alaina
Sometimes you meet a person at just the perfect time in your life.
Danielle from Story Of Style
Danielle of Story of Style is one of the first bloggers I met in Boston. I love her vivacious, warm personality and cool girl vibe! She was also one of the first fans of my photography, and we both share our love for the Big Apple!
Needless to say, I was beyond thrilled to photograph her recently, before her big move back to New York City!
We were supposed to meet last week on Monday April 15, but we all know how that day panned out.
So, with a beautiful Spring day in Boston this past weekend, we were able to shoot at The Liberty Hotel and in and around Beacon Hill.
Here, some of my favorites....
Boston: Blog Better Boston Style Summit
This past weekend was the Blog Better Boston Style Summit, a local blogging conference organzied by Amy and Alana and held here.
I was honored to be invited to host a discussion session on Instagram sharing 10 tips on How to Make your Instagrams Better and Finding Your Voice (Thank you Kait for this shot of me!).
I also enjoyed attending the style summit to hear the other speakers discuss topics such as working with brands, creating content calendars and media kits.
It was so wonderful to meet bloggers in person (Kaitlin, Melissa, Georgina, the JustUsGals, Allie, Tieka, Julie, Emily, Alyssa, Susan, Brooke, Holly, Sheryl) and see others I hadn't seen in a while (Alison {who I accidentally called Amy during my sesh!}, Shauna, Alana, Amy, Emily, Kristen, Amanda, Surabhi, Noelle and Elissa)
If you missed my Instagram discussion, here's a recap:
10 tips on how to make your Instagrams better
- Find your voice on Instagram by connecting and following others in the IG community
- Hashtag so that people can find you!
- ie: #igersboston (Instagrammers in Boston), #igers, #igdaily, #ignation etc., will allow you to connect with other IGs in Boston and around the world!
- Take a genuine interest in others, and leave comments
- Be visible, not just online (attend events such as Blog Better Boston and other blogger events)
- Be passionate about your IGs, treat them as you would photos with a real film camera
- Explore other apps to make your IGS better (ie. VSCOcam, Instasize and Afterglow)
There were a lot of sessions I wanted to go to, but alas, could only attend a handful, so here are some things I learned:
Working with Brands led by Kristen
- know your stats using google analytics
- a media kit is really important to introduce yourself
- create a pitch and send to a brand you really like and identify with
- know which posts are most read on your blog (most interaction/likes/views)
- your time is valuable
- follow up once you have worked with the brand/done a post
Creating a content calendar led by Julie:
- identify your priorities
- create a content calendar and schedule posts so that there is consistancy for your readers
- use google calendar or even a paper calendar and pencil, whatever works for you
- stick to a general theme and find your niche
- save your great idea for when you have time
Creating a media kit led by Tieka:
- a media kit is a pre-packaged set of promo material on YOU
- selling yourself to give a brand a few facts on whether or not you are a good fit for them
- include: about page, you and your blog, site stats, past brands/partnerships
- what you can provide as a service (ie. sponsored blog post, giveaway, side bar ads, text links, be gifted products to review)
Here are just a few snap shots from the Style Summit, as I was mostly taking notes! For more #BBBos coverage, check out the Twitter feed, and for more photos and updates follow Blog Better Boston on Facebook.
Thank you Amy and Alana for having me, and for all the sponsored goodies!
Here's how you can join the next Blog Better Boston summit.
In Memory: My Dad, the Style Icon
25 years ago, today, my Father passed away.
To celebrate his life, I want to share some of his magnificent style. I've shown you some of his tailoring before, but what you may not know is that he was an architect, an interior designer and a photographer. He loved tailoring his own clothes and keeping on trend with menswear as well as hair styles.
Here are some memories of him, but let's not forget my gorgeous Mom who's not to shabby herself! The cutie at the end is my sister (aww!)
FNO Boston at Neiman Marcus!
On September 6 in Boston, Fashion's Night Out at Neiman Marcus celebrated the Art of Fashion!
Showcasing fall trends in Center Court, a "Go Baroque or Go Home" Styling bar by our favorite Style Advisor Dave Chen, intricate henna tattoos by Nomad Heart, and black and white (with a touch of colour) photographs, by yours truly, FNO Boston was just getting warmed up. Throw in some familiar faces like Amy, Kate + Jack, Jeff Lahens, Sarah and Jaime in the mix and you've got one hellava good night!
Where were you for FNO?