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Last night was the launch of Zoora held at the Apple store on Boylston Street in Boston. 

We last met Aubrie and the Zoora team at Bradley and Diegel salon on Newbury for the test run of the site.

This time, the beautiful finished website was unveiled and the designer gowns were paraded in front of Apple's giant logo on the 3rd floor. The turnout was grand and everyone is so excited for Zoora to take off!

The website is up and running but the offical launch is on January 30 2012 with Trunk shows taking place in February. 

(Caught on cam: Boston Bloggers A Stylized Hysteria and Scorpion Disco)

Husbandswear III: The Elbow Patch

How to wear Plaid in 2012